General Motors developing proprietary AI for deeper vehicle control

Anna Santos, GM’s director of product management for voice and AI, stated that the new system will offer a level of vehicle awareness current third-party solutions cannot match. While the Google-powered Gemini assistant handles natural language queries and basic cabin controls like temperature and audio, it operates as a top-level interface. The upcoming proprietary tool is being built to handle predictive maintenance and complex, multi-layered commands.

The automaker is collaborating with an unnamed large language model provider to refine this technology, focusing on features such as a "kids setting" that automatically adjusts seating, climate, and security locks. Santos noted that this internal project represents a shift toward leveraging data unique to GM to simplify everyday ownership, ensuring the assistant understands both the mechanical state of the car and the specific habits of the driver.