Reformation Stagnates in Flat NYSE Market Debut

Trading under the ticker symbol REF, women’s clothing retailer Reformation opened at $15 per share on the New York Stock Exchange this Thursday. The company raised $210.9 million through an offering of 14,062,500 shares, entering a public market that has remained largely cautious toward retail listings since the 2021 boom.

Today, 20:15
445 0
Reformation Stagnates in Flat NYSE Market Debut

The debut aligns with a broader trend of cooling interest in consumer sector IPOs, as Reformation began trading on the same day as sandwich chain Jersey Mike’s. Despite the tepid opening, the company’s financial disclosures reveal a streak of 20 consecutive quarters of double-digit net revenue growth concluding in early 2026.

For the full 2025 fiscal year, Reformation reported net revenue of $507.1 million and net income of $12.6 million. These figures account for the financial pressure exerted by President Donald Trump’s tariff policies. Currently, the retailer maintains a physical footprint of 70 locations spanning the United States, United Kingdom, Canada, and France.

Share

Comments (0)

Leave a comment

No comments yet. Be the first!