The shares are up 40% so far this month as of Tuesday’s close, following a report that bondholders had hired restructuring advisers. In an interview with CNBC last month, Geraghty said: “We have no intention, no plans to file for bankruptcy. We are not engaged with any restructuring company.”
JetBlue’s next step in its turnaround plan is the introduction of BlueFirst, its domestic first-class cabin. The airline announced the product in December 2024 and is set to unveil the new seats Wednesday at its home hub, John F. Kennedy International Airport. Geraghty told CNBC late last month that aircraft with the seats and full onboard product are due to begin flying next month, with retrofits continuing during 2027.
BlueFirst is separate from Mint, JetBlue’s lie-flat business-class service on transcontinental and Europe routes. The airline plans to offer the domestic product on popular leisure routes across Florida and the Caribbean. Geraghty is scheduled to discuss the company’s goal of returning to profitability on CNBC TV at 10:50 a.m. ET; the interview is available on CNBC+ and the CNBC Pro stream.
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