Oura Ring 4 sees surprise Amazon discount ahead of new release

Amazon has launched a temporary sale on the Oura Ring 4, offering discounts of up to 31% on select finishes. The price cut arrives just days before the scheduled June 5 debut of the Oura Ring 5, signaling a clear push to clear current inventory for the incoming model.

Shoppers can now find the Oura Ring 4 priced at $345.09 for certain configurations, a significant drop from the standard $499 list price. The deal covers specific colorways including midnight, petal, and stealth. However, the final discount amount is highly variable; savings depend entirely on the customer's specific finger size and finish choice. While a size 8 in the ceramic midnight style nets the maximum 31% savings, other combinations may see smaller markdowns or none at all.

Despite being on the verge of obsolescence, the Oura Ring 4 remains a capable piece of hardware. The device tracks sleep, activity, and cycle data with proven accuracy, earning a Mashable Choice Award during its tenure. With the upcoming Oura Ring 5 promising a 40% reduction in size, this sale offers a more accessible entry point for those uninterested in paying a premium for the newest iteration.