Amazon Discounts Hardware Ahead of October Prime Big Deal Days

With the October Prime Big Deal Days event scheduled for October 6 through 7, Amazon has begun aggressive discounting across its proprietary hardware lineup. The sale arrives shortly after the retailer implemented significant price hikes on its devices last month, offering a window for shoppers to secure equipment at reduced rates.

Today, 12:19
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Amazon Discounts Hardware Ahead of October Prime Big Deal Days

The current wave of promotions spans the Echo, Fire tablet, Fire TV, Blink, and eero ranges. While the Echo Dot is currently available for $39.99, Amazon has also extended savings to the Echo Studio and various Show models. For those seeking entertainment hardware, the Fire HD 10 tablet is marked down to $72.99, representing a 53% discount, while the Fire TV Stick 4K Select is priced at $17.99. Home security bundles are also featured, notably a pairing of the Blink Outdoor 2K+ with a complimentary Blink Battery Doorbell 2K+ for $34.99.

Beyond hardware, Amazon is incentivizing new and returning users with subscription offers, including four months of Amazon Music Unlimited and Audible Standard at reduced rates. These deals are exclusive to Prime members, necessitating an active subscription to access the lowest price points. As the October 6 start date approaches, these initial markdowns serve as a precursor to the 48-hour shopping event.

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